Veronica resides between New York and Prague, but continues to spend at least a quarter of her time traveling in Africa both on AWF business and in developing existing and established relationships with leaders of African nations, primarily in Sub Saharan Africa, where she has historically aided private sector investment from international companies looking to access the continent.
She is an active participant in the Clinton Global Initiative.
Vařeková appeared on the covers of several magazines, including the Sports Illustrated Swimsuit Issue.
She took part in shoots by photographers including Patrick Demarchelier, Gilles Bensimon, Ellen Von Unsworth, Greg Kadel and Peter Lindbergh, and appeared in campaigns for Gap, Chanel, Guess, Nivea, Escada, Chopard, Pantene, Ungaro, Patek Philippe, Hublot, Victoria's Secret, and Newport News.
In 2005, Němcová published her autobiography Love Always, Petra (ISBN 0446579130).
During her stay in New York Veronica began a successful career as a Model, to date she has been captured by some of the most prestigious photographers in the world, was featured twice on the Cover of Sports Illustrated and has participated in campaigns including Chanel, Victoria Secret and Hublot Genève.
Veronica’s career as a model offered her an opportunity to further her interests in Philanthropy – for the past 9 years she has been providing patronage to the SZPD Orphanage of 50 children in Olomouc, and Cultural Relations - she is currently a Global Ambassador and Board Member of the African Wildlife Foundation, where she aids in efforts to raise awareness and funding to support the AWF’s initiatives of protecting endangered species and conserving their habitats.
Her name in the English language press is often given as Veronica Varekova.
She has appeard on the covers of Vogue, Marie Claire, Cosmopolitan, and, the most coveted of all, the Sports Illustrated Swimsuit Issue.
A native of Olomouc, Czech Republic, Vařeková moved to New York City at the age of 19 to attend the Parsons School of Design.